Archives: Událost

14/11
VAB: WHY A ‘ONE AUDIENCE’ STRATEGY IS NOW AN ADVANCED ADVERTISING IMPERATIVE

VAB webinar will how an “one audience” strategy can help break down silos, simplify workflows and triage any areas where strategy may be breaking down. Více informací

16/11
TV TECH SUMMIT

TV Tech will highlight how the newest technologies transforming Media & Entertainment are revolutionizing how television is produced and distributed in 2024 and beyond. Více informací

21/11
THE WORLD TV DAY

Every year, 21st  November is the day when ACT (Association of Commercial Television), egta (Association of TV and radio sales houses) and the Global TV Group celebrate the power of the television medium worldwide. Celebrate this day together with ACTV (Association of Commercial Television). Více informací

29/11
THE 11TH HBBTV SYMPOSIUM AND AWARDS

The 11th HbbTV Symposium and Awards takes place on November 29-30, 2023 in Naples, Italy. Více informací

30/11
CREATIVE RESTART

Accept invitation to the Creative Restart conference where we can meet and inspire each other together. Více informací

5/12
THE FUTURE OF TV ADVERTISING GLOBAL

The Future of TV Advertising is the leading international event focused on driving innovation in television advertising. Více informací

7/12
MOST CONTAGIOUS

Most Contagious delivers insights and inspiration that will help you create better, braver work. Více informací

23/1
THE MEDIA INSIGHTS & ENGAGEMENT CONFERENCE

Year after year, The Media Insights & Engagement Conference unites the industry to navigate content and explore new opportunities with insights-rich decision making. Více informací

24/1
MOST CONTAGIOUS NY

Imagine learning about industry-shaping trends, discovering the strategies behind the world’s best campaigns, and hearing from a global cast of advertising… Více informací

25/1
THE “TEA” ON GEN Z

Webinar will focus on Gen Z’s behaviors around video content, social media, and sociopolitical issues, and how brands can engage with them in 2024. Více informací

25/1
SYSTEM1: NATIONS FAVOURITE ADS 2023

Which ads are the brand-building heroes that captured the hearts of the UK public in 2023? Using System1’s Test Your Ad platform, we measured the emotional responses of consumers to predict the commercial impact of all the new TV creative that launched throughout the year. Více informací

6/2
AD AGE SUPER BOWL PLAYBOOK: THE STRATEGIES BEHIND THE 2024 COMMERCIALS

Join Ad Age on Feb. 6 to get a sneak peak of what will be the most talked about Big Game commercials, and go inside the process of creating these campaigns with brand leaders, agency executives and talent. Více informací

8/2
SUPER BOWL LVIII: THE FUTURE OF FANDOM

Super Bowl LVIII is gearing up to be a game like never before, and that’s because fandom is changing. Younger generations are engaging with football through memes, pop stars, and personas which creates new opportunities and challenges for America’s greatest game.   Více informací

12/2
HOW TO WIN SUPER BOWL

The Super Bowl kicks off on Sunday, February 11 and per System1 tradition, we’re analyzing every ad airing during the biggest game – and the most anticipated advertising event – of the year. Více informací

15/2
AI RESTART

Join and get concrete guidance and inspiration on how to use AI effectively and achieve outstanding results (not only) in marketing. Více informací

20/2
MARKETING FESTIVAL 2024

MARKETING FESTIVAL 2024 rejects all conference stereotypes. Speaker appearances are not just scrubs for networking. And no, you can't buy a speaking opportunity there. Festival! With a unique atmosphere, energy, great people and a program packed from morning to morning. Marketing!'s DNA is to push the marketing industry in the country. Be there! Více informací

21/2
THINK TV: BRAND MAGIC – THE POWERFUL COMBINATION OF CREATIVITY + TELEVISION

TV is renowned for its impressive ability to achieve reach and awareness in a short period of time, but to effectively build a brand, creativity makes all the difference. Více informací

22/2
KANTAR: MARKETING EFFECTIVENESS IN ACTION

Modern marketers understand balancing efficient short-term activities with effective longer-term brand performance is key – the question is how, and understanding where AI can add fresh value. Více informací